Law libraries recognize the importance of getting the word out about their services.
The AALL/West Excellence in Marketing Awards honor outstanding achievement in public relations activities by an individual, a group of individuals, a library, a Chapter, an SIS, a Consortium, a Caucus, or any other group affiliated with the Association.
AALL believes public relations is a critical responsibility of nearly every member of the library profession and they issue the Excellence in Marketing Awards to inspire, educate and encourage promotional activities by the AALL membership.
This year’s winner for Best Brochure was the Law Library of Congress in Washington D.C.
Leon Scioscia talked to us about the Law Library of Congress and showed us the winning brochure:
The other four 2008 AALL/West Excellence in Marketing Award winners are:
Best Campaign
Rhode Island State Law Library (Providence, RI)
Justice Rules in Rhode Island-An Educational Collaborative
Best Newsletter
Jacob Burns Law Library (Washington D.C.)
Legal Miscellanea: A Newsletter for the Friends of the Jacob Burns Law Library
Best Public Relations Toolkit
Wahab Public Law Library (Virginia Beach, VA)
Welcome to Wahab!
Best Use of Technology
King & Spalding (Houston, TX)
Articles & Alerts Monitor of Peer Law Firms
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